:root{
    /* Brand accent: Hudson Creative Group teal */
    --accent:#008c95;

    --accent-strong:color-mix(in srgb,var(--accent) 85%,black);
    --accent-soft:color-mix(in srgb,var(--accent) 10%,white);
    --accent-softer:color-mix(in srgb,var(--accent) 5%,white);
    --accent-glow:color-mix(in srgb,var(--accent) 35%,transparent);
    --accent-glow-faint:color-mix(in srgb,var(--accent) 14%,transparent);

    --bg:#ffffff;
    --bg-alt:#f6f8fa;
    --ink:#1d2530;
    --muted:#5b6672;
    --line:#e3e8ee;
    --card:#ffffff;

    --mono:'IBM Plex Mono',monospace;
    --display:'Space Grotesk',sans-serif;
    --body:'Public Sans',sans-serif;
    --radius:14px;
    --shadow-sm:0 1px 3px rgba(29,37,48,.07),0 1px 2px rgba(29,37,48,.05);
    --shadow-lg:0 18px 44px rgba(29,37,48,.13);
  }
  *{margin:0;padding:0;box-sizing:border-box}
  html{scroll-behavior:smooth}
  body{
    background:var(--bg);color:var(--ink);
    font-family:var(--body);font-size:16px;line-height:1.65;overflow-x:hidden;
  }

  /* ---------- Cursor glow ---------- */
  #cursor-glow{
    position:fixed;inset:0;pointer-events:none;z-index:1;
    background:radial-gradient(520px circle at var(--mx,-600px) var(--my,-600px),var(--accent-glow-faint),transparent 65%);
    transition:background .12s linear;
  }
  @media (hover:none){#cursor-glow{display:none}}

  ::selection{background:var(--accent);color:#fff}
  .wrap{max-width:1180px;margin:0 auto;padding:0 28px;position:relative;z-index:2}

  /* ---------- Nav ---------- */
  nav{
    position:sticky;top:0;z-index:50;
    background:rgba(255,255,255,.85);
    backdrop-filter:blur(14px);
    border-bottom:1px solid var(--line);
  }
  .nav-inner{display:flex;align-items:center;justify-content:space-between;height:76px}
  .nav-logo img{height:42px;display:block}
  .nav-links{display:flex;gap:30px;align-items:center;list-style:none}
  .nav-links a{color:var(--muted);text-decoration:none;font-size:14.5px;font-weight:500;transition:color .2s}
  .nav-links a:hover,.nav-links a:focus-visible{color:var(--accent-strong)}
  .nav-links a:focus-visible{outline:2px solid var(--accent);outline-offset:4px;border-radius:4px}

  .btn{
    display:inline-flex;align-items:center;gap:10px;
    font-family:var(--display);font-weight:600;font-size:15.5px;
    padding:13px 26px;border-radius:10px;text-decoration:none;
    transition:transform .2s ease,box-shadow .25s ease,background .2s;
    cursor:pointer;border:none;
  }
  .btn-solid{
    background:linear-gradient(165deg,var(--accent),var(--accent-strong));
    color:#fff;box-shadow:var(--shadow-sm);
  }
  .btn-solid:hover,.btn-solid:focus-visible{
    transform:translateY(-2px);
    box-shadow:0 8px 30px var(--accent-glow);
  }
  .btn-ghost{
    background:#fff;color:var(--ink);
    box-shadow:0 0 0 1px var(--line) inset,var(--shadow-sm);
  }
  .btn-ghost:hover,.btn-ghost:focus-visible{box-shadow:0 0 0 1px var(--accent) inset,0 6px 22px var(--accent-glow-faint);color:var(--accent-strong);transform:translateY(-2px)}
  .btn:focus-visible{outline:2px solid var(--accent);outline-offset:3px}
  .nav-cta{padding:10px 20px;font-size:14px}

  /* ---------- Hero ---------- */
  header.hero{position:relative;padding:100px 0 80px;overflow:hidden;background:linear-gradient(180deg,var(--accent-softer),var(--bg) 68%)}
  .hero-grid-bg{
    position:absolute;inset:0;z-index:0;
    background-image:linear-gradient(var(--accent-glow-faint) 1px,transparent 1px),linear-gradient(90deg,var(--accent-glow-faint) 1px,transparent 1px);
    background-size:44px 44px;
    mask-image:radial-gradient(ellipse 78% 68% at 50% 30%,#000 25%,transparent 74%);
    -webkit-mask-image:radial-gradient(ellipse 78% 68% at 50% 30%,#000 25%,transparent 74%);
    opacity:.7;
  }
  .eyebrow{
    display:inline-flex;align-items:center;gap:9px;
    font-family:var(--mono);font-size:12.5px;letter-spacing:.14em;text-transform:uppercase;
    color:var(--accent-strong);margin-bottom:24px;
    background:var(--accent-soft);border:1px solid color-mix(in srgb,var(--accent) 25%,white);
    padding:7px 14px;border-radius:99px;
  }
  .hero h1{
    font-family:var(--display);
    font-size:clamp(2.5rem,5.6vw,4.3rem);
    line-height:1.05;font-weight:700;letter-spacing:-.02em;
    max-width:15ch;
  }
  .hero h1 .accent-word{color:var(--accent)}
  .hero p.lede{margin-top:26px;font-size:19px;color:var(--muted);max-width:54ch}
  .hero p.lede strong{color:var(--ink);font-weight:600}
  .hero-ctas{display:flex;gap:16px;margin-top:36px;flex-wrap:wrap}
  .btn-lg{padding:17px 34px;font-size:17px}

  .hero-stats{
    display:flex;margin-top:60px;
    border:1px solid var(--line);border-radius:var(--radius);
    background:#fff;box-shadow:var(--shadow-sm);
    overflow:hidden;max-width:820px;
  }
  .stat{flex:1;padding:24px 26px}
  .stat + .stat{border-left:1px solid var(--line)}
  .stat .num{font-family:var(--display);font-size:29px;font-weight:700}
  .stat .num em{font-style:normal;color:var(--accent)}
  .stat .lbl{font-family:var(--mono);font-size:11px;letter-spacing:.09em;text-transform:uppercase;color:var(--muted);margin-top:4px}

  /* ---------- Material ticker ---------- */
  .ticker{
    border-top:1px solid var(--line);border-bottom:1px solid var(--line);
    padding:15px 0;overflow:hidden;background:var(--bg-alt);position:relative;z-index:2;
  }
  .ticker-track{display:flex;gap:52px;width:max-content;animation:scroll 34s linear infinite}
  .ticker:hover .ticker-track{animation-play-state:paused}
  .ticker span{
    font-family:var(--mono);font-size:13px;letter-spacing:.16em;color:var(--muted);
    white-space:nowrap;transition:color .2s,text-shadow .2s;cursor:default;
  }
  .ticker span:hover{color:var(--accent);text-shadow:0 0 18px var(--accent-glow)}
  .ticker b{color:var(--line);font-weight:400}
  @keyframes scroll{to{transform:translateX(-50%)}}

  /* ---------- Sections ---------- */
  section{padding:92px 0;position:relative;z-index:2}
  .sec-alt{background:var(--bg-alt)}
  .sec-head{max-width:660px;margin-bottom:52px}
  .sec-head h2{font-family:var(--display);font-size:clamp(1.8rem,3.4vw,2.55rem);font-weight:700;letter-spacing:-.015em;line-height:1.14}
  .sec-head p{color:var(--muted);margin-top:14px;font-size:17px}

  /* ---------- How it works ---------- */
  .steps{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
  .step{
    background:var(--card);border:1px solid var(--line);border-radius:var(--radius);
    padding:32px 28px;box-shadow:var(--shadow-sm);
    transition:transform .25s ease,border-color .25s ease,box-shadow .3s ease;
  }
  .step:hover{transform:translateY(-5px);border-color:color-mix(in srgb,var(--accent) 45%,white);box-shadow:var(--shadow-lg),0 0 0 4px var(--accent-glow-faint)}
  .step .n{font-family:var(--mono);font-size:12px;color:var(--accent-strong);letter-spacing:.12em;margin-bottom:18px;display:block}
  .step h3{font-family:var(--display);font-size:21px;font-weight:600;margin-bottom:10px}
  .step p{color:var(--muted);font-size:15px}
  .step .icon{
    width:46px;height:46px;border-radius:11px;display:flex;align-items:center;justify-content:center;
    background:var(--accent-soft);margin-bottom:22px;transition:box-shadow .3s;
  }
  .step:hover .icon{box-shadow:0 0 0 6px var(--accent-glow-faint)}
  .step .icon svg{width:23px;height:23px;stroke:var(--accent-strong);fill:none;stroke-width:1.8;stroke-linecap:round;stroke-linejoin:round}

  .whiteglove{
    margin-top:26px;display:flex;align-items:center;gap:16px;
    border:1px solid color-mix(in srgb,var(--accent) 30%,white);
    background:linear-gradient(120deg,var(--accent-soft),#fff 60%);
    border-radius:var(--radius);padding:22px 28px;box-shadow:var(--shadow-sm);
  }
  .whiteglove svg{width:26px;height:26px;stroke:var(--accent-strong);fill:none;stroke-width:1.8;flex-shrink:0;stroke-linecap:round;stroke-linejoin:round}
  .whiteglove p{font-size:15.5px}
  .whiteglove p span{color:var(--muted)}

  /* ---------- Services ---------- */
  .services{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
  .svc{
    border:1px solid var(--line);border-radius:var(--radius);padding:34px 30px;
    background:var(--card);box-shadow:var(--shadow-sm);position:relative;
    transition:transform .25s ease,border-color .25s,box-shadow .3s;
  }
  .svc::after{
    content:"";position:absolute;inset:auto 0 0 0;height:3px;border-radius:0 0 var(--radius) var(--radius);
    background:linear-gradient(90deg,transparent,var(--accent),transparent);
    opacity:0;transition:opacity .3s;
  }
  .svc:hover{transform:translateY(-5px);border-color:color-mix(in srgb,var(--accent) 40%,white);box-shadow:var(--shadow-lg)}
  .svc:hover::after{opacity:1}
  .svc h3{font-family:var(--display);font-size:22px;font-weight:600;margin-bottom:12px}
  .svc p{color:var(--muted);font-size:15px}
  .svc .tag{
    font-family:var(--mono);font-size:11px;letter-spacing:.14em;text-transform:uppercase;
    color:var(--accent-strong);background:var(--accent-soft);
    padding:5px 11px;border-radius:99px;margin-bottom:18px;display:inline-block;
  }

  /* ---------- Portfolio ---------- */
  .port-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:20px}
  .card{
    background:var(--card);border:1px solid var(--line);border-radius:var(--radius);
    overflow:hidden;box-shadow:var(--shadow-sm);
    transition:transform .28s ease,border-color .28s,box-shadow .32s ease;
  }
  .card:hover{
    transform:translateY(-7px) scale(1.015);
    border-color:color-mix(in srgb,var(--accent) 55%,white);
    box-shadow:var(--shadow-lg),0 0 0 4px var(--accent-glow-faint);
    z-index:3;
  }
  .card .img{aspect-ratio:1/1;overflow:hidden;background:var(--bg-alt)}
  .card .img img{width:100%;height:100%;object-fit:cover;display:block;transition:transform .5s ease}
  .card:hover .img img{transform:scale(1.07)}
  .card .meta{padding:16px 18px;display:flex;align-items:center;justify-content:space-between;gap:10px}
  .card .meta h4{font-size:14.5px;font-weight:600;line-height:1.3}
  .chip{
    font-family:var(--mono);font-size:10.5px;letter-spacing:.1em;
    color:var(--accent-strong);background:var(--accent-soft);
    border:1px solid color-mix(in srgb,var(--accent) 25%,white);
    padding:4px 9px;border-radius:99px;white-space:nowrap;transition:box-shadow .25s;
  }
  .card:hover .chip{box-shadow:0 0 14px var(--accent-glow)}
  .port-note{margin-top:26px;color:var(--muted);font-size:14.5px}
  .port-note b{color:var(--ink);font-weight:600}

  /* ---------- Testimonials ---------- */
  .quotes{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
  .quote{
    border:1px solid var(--line);border-radius:var(--radius);padding:30px 28px;
    background:var(--card);box-shadow:var(--shadow-sm);
    display:flex;flex-direction:column;gap:18px;
    transition:transform .25s ease,border-color .25s,box-shadow .3s;
  }
  .quote:hover{transform:translateY(-5px);border-color:color-mix(in srgb,var(--accent) 40%,white);box-shadow:var(--shadow-lg)}
  .stars{color:var(--accent);letter-spacing:3px;font-size:14px}
  .quote p{font-size:15px}
  .quote .who{display:flex;align-items:center;gap:12px;margin-top:auto}
  .quote .who img{width:38px;height:38px;border-radius:50%;object-fit:cover;border:1px solid var(--line)}
  .quote .who .nm{font-weight:600;font-size:14px}
  .quote .who .src{font-family:var(--mono);font-size:11px;color:var(--muted)}

  /* ---------- Final CTA ---------- */
  .final{
    border-radius:20px;padding:70px 40px;text-align:center;position:relative;overflow:hidden;
    background:
      radial-gradient(640px 280px at 50% -80px,color-mix(in srgb,var(--accent) 24%,transparent),transparent 70%),
      linear-gradient(165deg,var(--accent-strong),color-mix(in srgb,var(--accent-strong) 70%,black));
    color:#fff;box-shadow:var(--shadow-lg);
  }
  .final h2{font-family:var(--display);font-size:clamp(1.9rem,3.6vw,2.7rem);font-weight:700;letter-spacing:-.015em;max-width:24ch;margin:0 auto}
  .final p{color:rgba(255,255,255,.82);margin:18px auto 34px;max-width:48ch;font-size:17px}
  .final .btn-solid{background:#fff;color:var(--accent-strong)}
  .final .btn-solid:hover{box-shadow:0 8px 34px rgba(0,0,0,.35)}
  .final .fine{font-family:var(--mono);font-size:12px;color:rgba(255,255,255,.75);margin-top:26px;letter-spacing:.06em}
  .final .fine a{color:#fff}

  /* ---------- Footer ---------- */
  footer{border-top:1px solid var(--line);padding:56px 0 44px;background:var(--bg-alt);position:relative;z-index:2}
  .foot{display:flex;justify-content:space-between;gap:40px;flex-wrap:wrap}
  .foot .col p,.foot .col a{color:var(--muted);font-size:14px;text-decoration:none;display:block;margin-top:8px;transition:color .2s}
  .foot .col a:hover{color:var(--accent-strong)}
  .foot h5{font-family:var(--mono);font-size:11.5px;letter-spacing:.14em;text-transform:uppercase;margin-bottom:8px}
  .foot img{height:36px}
  .copyright{margin-top:44px;padding-top:24px;border-top:1px solid var(--line);color:var(--muted);font-size:13px;display:flex;justify-content:space-between;flex-wrap:wrap;gap:10px}
  .copyright a{color:var(--muted)}

  /* ---------- FAQ ---------- */
  .faq-list{max-width:820px}
  .faq{
    border:1px solid var(--line);border-radius:var(--radius);
    background:var(--card);box-shadow:var(--shadow-sm);
    overflow:hidden;
    transition:border-color .25s,box-shadow .3s;
  }
  .faq:hover{border-color:color-mix(in srgb,var(--accent) 40%,white)}
  .faq[open]{border-color:color-mix(in srgb,var(--accent) 55%,white);box-shadow:var(--shadow-lg),0 0 0 4px var(--accent-glow-faint)}
  .faq summary{
    list-style:none;cursor:pointer;
    display:flex;align-items:center;justify-content:space-between;gap:18px;
    padding:20px 26px;
    font-family:var(--display);font-size:17px;font-weight:600;
    transition:color .2s;
  }
  .faq summary::-webkit-details-marker{display:none}
  .faq summary:hover{color:var(--accent-strong)}
  .faq summary:focus-visible{outline:2px solid var(--accent);outline-offset:-2px;border-radius:var(--radius)}
  .faq .plus{
    flex-shrink:0;width:28px;height:28px;border-radius:50%;
    background:var(--accent-soft);color:var(--accent-strong);
    display:flex;align-items:center;justify-content:center;
    font-family:var(--mono);font-size:16px;font-weight:500;
    transition:transform .3s ease,box-shadow .3s;
  }
  .faq[open] .plus{transform:rotate(45deg);box-shadow:0 0 0 5px var(--accent-glow-faint)}
  .faq .a{padding:0 26px 22px;color:var(--muted);font-size:15.5px;max-width:64ch}
  .faq .a a{color:var(--accent-strong);font-weight:500}

  /* ---------- FAQ + Founder layout ---------- */
  .faq-wrap{display:grid;grid-template-columns:1.55fr 1fr;gap:36px;align-items:stretch}
  .faq-list{max-width:none;display:flex;flex-direction:column;justify-content:space-between;gap:14px}

  .founder{
    display:flex;flex-direction:column;height:100%;
    border:1px solid var(--line);border-radius:var(--radius);
    background:var(--card);box-shadow:var(--shadow-sm);
    overflow:hidden;
    transition:border-color .25s,box-shadow .3s,transform .25s;
  }
  .founder:hover{border-color:color-mix(in srgb,var(--accent) 45%,white);box-shadow:var(--shadow-lg),0 0 0 4px var(--accent-glow-faint);transform:translateY(-4px)}
  .founder .photo{
    aspect-ratio:16/10;overflow:hidden;
    background:linear-gradient(150deg,var(--accent),var(--accent-strong));
  }
  .founder .photo img{
    width:100%;height:100%;object-fit:cover;object-position:center 22%;
    display:block;transition:transform .5s ease;
  }
  .founder:hover .photo img{transform:scale(1.04)}
  .founder .body{padding:26px 26px 28px;display:flex;flex-direction:column;flex:1}
  .founder .eyebrow-sm{
    font-family:var(--mono);font-size:11px;letter-spacing:.14em;text-transform:uppercase;
    color:var(--accent-strong);display:block;margin-bottom:8px;
  }
  .founder h3{font-family:var(--display);font-size:23px;font-weight:700;letter-spacing:-.01em}
  .founder .role{color:var(--muted);font-size:14px;margin-bottom:16px}
  .founder p.bio{color:var(--muted);font-size:14.5px;margin-bottom:16px}
  .founder p.bio b{color:var(--ink);font-weight:600}
  .creds{list-style:none;margin:18px 0 20px;display:flex;flex-direction:column;gap:10px}
  .creds li{
    display:flex;align-items:flex-start;gap:10px;
    font-size:14px;color:var(--ink);
  }
  .creds li svg{
    width:17px;height:17px;flex-shrink:0;margin-top:2.5px;
    stroke:var(--accent-strong);fill:none;stroke-width:2.2;stroke-linecap:round;stroke-linejoin:round;
  }
  .founder .mini-quote{
    margin-top:auto;
    border-left:3px solid var(--accent);
    background:var(--accent-softer);
    padding:14px 16px;border-radius:0 10px 10px 0;
    font-size:13.5px;color:var(--muted);font-style:italic;
  }
  .founder .mini-quote b{display:block;font-style:normal;font-family:var(--mono);font-size:10.5px;letter-spacing:.1em;text-transform:uppercase;color:var(--accent-strong);margin-top:8px}

  /* ---------- Sticky mobile CTA ---------- */
  .mobile-cta{
    display:none;
    position:fixed;left:0;right:0;bottom:0;z-index:60;
    padding:12px 16px calc(12px + env(safe-area-inset-bottom));
    background:rgba(255,255,255,.92);
    backdrop-filter:blur(12px);
    border-top:1px solid var(--line);
    box-shadow:0 -8px 30px rgba(29,37,48,.12);
    transform:translateY(110%);
    transition:transform .35s ease;
  }
  .mobile-cta.show{transform:translateY(0)}
  .mobile-cta .btn{width:100%;justify-content:center;padding:15px 20px;font-size:16px}

  /* ---------- Reveal on scroll ---------- */
  .reveal{opacity:0;transform:translateY(26px);transition:opacity .7s ease,transform .7s ease}
  .reveal.in{opacity:1;transform:none}

  @media (prefers-reduced-motion:reduce){
    *,*::before,*::after{animation:none!important;transition:none!important}
    .reveal{opacity:1;transform:none}
    html{scroll-behavior:auto}
  }

  @media(max-width:960px){
    .port-grid{grid-template-columns:repeat(2,1fr)}
    .steps,.services,.quotes{grid-template-columns:1fr}
    .faq-wrap{grid-template-columns:1fr}
    .founder{position:static}
    .hero-stats{flex-direction:column}
    .stat + .stat{border-left:none;border-top:1px solid var(--line)}
    .nav-links{display:none}
  }
  @media(max-width:700px){
    /* Header becomes a simple centered logo bar */
    .nav-inner{height:60px;justify-content:center}
    .nav-cta{display:none}
    .nav-logo img{height:32px}
    /* Sticky bottom CTA takes over the conversion job */
    .mobile-cta{display:block}
    body{padding-bottom:76px}
    .hero-ctas .btn-lg{width:100%;justify-content:center}
    .hero-stats{margin-top:44px}
    .stat{padding:16px 20px}
    .stat .num{font-size:24px}
  }
  @media(max-width:560px){
    .port-grid{grid-template-columns:1fr}
    header.hero{padding:66px 0 56px}
    section{padding:64px 0}
  }

  /* Cookie consent (shared partial) */
  #cookie-consent-wrapper{position:relative;z-index:100}
  #cookie-consent{
    display:none;padding:12px 20px;background:var(--ink);color:#fff;font-size:14px;
  }
  #cookie-consent a{color:#fff;text-decoration:underline}
  #cookie-consent .btn{
    margin-left:10px;padding:6px 14px;font-size:13px;border-radius:8px;
    background:var(--accent);color:#fff;border:none;cursor:pointer;
  }